The visual identity for David’s was thoughtfully designed to honor the brand’s artisanal heritage while embracing a modern spirit. Inspired by its Israeli roots, the branding features bold typography that conveys strength, a blue palette drawn from its cultural background, and hand-drawn illustrations that celebrate the craftsmanship behind every loaf. From the logo and packaging to signage and promotional materials, every element was carefully crafted to create a brand experience that feels authentic, timeless, and deeply connected to its origins.